Creating versus Sharing Content on LinkedIn: When, Why & How?

Are you confused about creating versus sharing content on LinkedIn? When should you create original posts to share with your community? When should you share other people’s posts on LinkedIn?

And how often should you do both of these things?

LinkedIn can be confusing. There are so many options on how to interact with others on this social media platform.

I’ve seen people over-use the “sharing” function on LinkedIn or use it the wrong way. And I’ve also seen people use it really well, generating a lot of traction around their posts.

I’ll admit, there’s a certain etiquette when it comes to sharing posts on LinkedIn. But not everybody is familiar with these unwritten rules.

If you want to know how to share posts on LinkedIn, when to share somebody else’s post or what types of LinkedIn posts should you share, then the below video is for you.

I talk extensively about using LinkedIn as a professional and provide examples that will help you understand various points I’m explaining in the video.

This is an informative and educational video that will definitely help you know how to use LinkedIn better.

Timestamps for “Creating versus Sharing Content on LinkedIn”

00:41 Creating a LinkedIn post
02:34 Sharing a post on LinkedIn
04:14 When should you create your own LinkedIn posts?
05:40 When should you share other people’s LinkedIn posts?
08:11 What types of content should you share on LinkedIn?
09:54 How much should you share versus create on LinkedIn?
11:43 Important note about sharing posts on LinkedIn
12:26 My personal experience sharing posts on LinkedIn

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