EP008: Q&A: How to Craft an Expert “About Section” on Your LinkedIn Profile

How do you create an expert LinkedIn About Section? The About Section on your LinkedIn profile is confusing for many people. What do you write about? Should you write anything at all? This causes many to leave their About Section blank or to write something vague about who they are professionally.

My goal with this episode is to change that. I want you to have an amazing About Section on your LinkedIn profile that gives a great online first impression to anyone who reads it and helps you get found in LinkedIn search results.

In this episode you will learn why your About Section is so important and seven tips on what you should include in your About Section.

How to Create a LinkedIn About Section
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What will you learn in this episode?

In Episode 8, “How to Craft an Expert About Section on LinkedIn”, you will learn:

  • Why online first impressions are so important.
  • Why optimizing your About Section is important to be included in search results.
  • Seven tips on what to put in your About Section.
  • Create a catching first paragraph.
  • Create a list of “things you should know about me”.
  • Talk about your journey.
  • Include a touch of personality.
  • Include your specialties.
  • Keep it positive.
  • Include your contact information.

Resources mentioned:

Watch this YouTube video to learn more!

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I hope you enjoyed this episode where you learned how to craft an expert LinkedIn About Section.

For more on what to put in your About Section, take a look at this article, “Avoid These 3 Mistakes on Your LinkedIn Profile”.

Thank you so much for listening to this episode of The Leadership Pod!

How to Create a LinkedIn About Section
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About Kara

Kara Ronin is the founder of Executive Impressions. She is an executive coach who specialises in leadership presence, social skills and business etiquette. She is also the creator of Bestselling Udemy course, Business Etiquette 101. Kara’s advice and unique perspectives have been featured in Time Inc., Business Insider, Ignites Europe (a Financial Times Service), The Muse, The Local France, The West Australian, and more. Kara works regularly with lawyers, investment bankers, and finance professionals to help them build presence, authority and influence in business. Get Kara's insights delivered straight to your inbox